POSTER DESIGN IDEA- JACOB

JACOB:

The disco ball and its shimmer over the images of Lola convey that the programme will be about a star. The three images show three different sides of Lola, and how they are merged together in black and white looks effective.

The glowing channel 4 logo ensures the audience can see the channel clearly, and the 'coming soon' entices them to keep an eye out for further promotion later.

Even though I kept the poster fairly simple I still believe it to be still a bit too busy, as I know that a lot of the time simple images, fonts and colours etc collected together often work much more efficiently in advertising a product. However in this case I still like to think I finished this design to quite a good standard.

Still the theme of this documentary is about someone outspoken so the collective images of Lola on a fairly busy background could quite well in the final design.

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A key concept behind this design was the idea of a tacky tribute act poster that would be common to see in working mens clubs etc. With Lola now a failed star I thought this would work well although would not make an obvious comparison to everyone who would see the poster. For the design I used a variety of tools, mainly layering to move the pictures of Lola around each other resulting in a collective and good looking composition allowing the different pictures of her showing different moods to be set perfectly side by side for the maximum effect the pictures could achieve.

The poster was edited through Photoshop. The images of Lola were then altered through moving the contrast which allowed them to stand out on the green background and achieve the 'tacky' effect. I then I used the burn tool, to darken certain features of Lola's face to emphasise the mood. The images were then blended into the background using the blur tool.

The '4' icon at the bottom of the poster was a focus point, so I used a contrasting yellow colour to allow it pop out to draw attention. To achieve maximum effect I used a glow instead of colouring the entire image in yellow. The inside was white and the outside glowed yellow. I achieved this editing the style settings under layers.